First thing’s first. What is LIKEtoKNOW.it? LIKEtoKNOW.it is an app that allows you to shop your favorite bloggers’ looks easier than ever. This platform was developed by the company, RewardStyle, who came up with a way bloggers can make a commission from sales of products they wear in their posts.
It is treated sort of like an “elite” program that you have to be accepted into. I will admit, I attempted to join when I first found out about this influencer platform maybe a year and a half ago, but was shot down for not meeting the criteria.
I began to do research and quickly realized the majority of the bloggers/influencers on the platform all looked the same -skinny, blonde, wealthy. Nothing against these ladies who worked hard to gain a spot on the app, but I clearly do not fit into this box. One of my very dear friends and biggest fan used to tell me all the time, “You need to get on there and break the stereotype!” She was right. I may not have millions of followers but I work extremely hard to bring the followers I do have genuine and relatable content. I continued to work really hard, downloaded the LIKEtoKNOW.it app again and noticed a beautiful brown skin blogger popped up on my feed. It was then I said to myself, it’s time to try again.
I re-applied to RewardsStyle and heard crickets. I felt defeated and decided I would let the idea of becoming an influencer on the platform go. But to my surprise, I got that glorious acceptance email about three weeks later!
If you’ve been following along with me on this fabcocktail journey, I’m sure you’ve noticed I have evolved but my goal has ALWAYS been to inspire. And I want to continue to inspire others by breaking the stereotypes. Above all, I appreciate LIKEtoKNOW.it and RewardStyle for providing a central location for bloggers, influencers and their tribe to do something we all have in common, shop.
**Thanks for reading; you’re F.A.Bulous!**